The Dark Side of the Diamond
The Bash Brother Who Told on Everyone - José Canseco
I own one of the bats José Canseco and Mark McGwire posed with on the cover of Sports Illustrated. That shot is burned into my brain. Two Bash Brothers, grinning like they owned the fucking game. And they kind of did. Back then, nobody cared that they looked like they were built in a lab. It was the 80s. Big was better. Oakland was selling power, and MLB was cashing in.


Canseco could launch a ball into another time zone. McGwire wasn’t far behind. They looked like pro wrestlers taking BP, and we ate it up. Every towering shot was a middle finger to the pitcher and a love letter to the fans. We didn’t want line drives. We wanted moonshots. And then, years later, Canseco decides to nuke the whole fucking thing. He writes Juiced and drops names like he’s emptying a clip. McGwire. A-Rod. Palmeiro. And yeah, Barry Bonds didn’t need to be in the book because he was already the elephant in the room.
Bonds was the guy who saw McGwire and Sosa get their savior of baseball coronation in ’98 and thought, “Fuck this, I’m going to be bigger, stronger, and better than all of them.” And he was. In 2001, Bonds hit like he had unlocked God Mode. But don’t give me that “maybe it was flaxseed oil” bullshit. That power came with a needle in the arm.
And here’s where the fans come in. The same people clutching their pearls when the steroid story broke were the ones on their feet every time a ball sailed into the upper deck. The same fans who pretend they were betrayed were the ones buying the jerseys, the posters, the tickets, and the fucking video games. Everyone wanted the spectacle. We just wanted to feel like baseball was superhuman again. And when it was, we didn’t ask too many questions.
That includes me. I was all in. I watched every second of it. I loved it. I cheered for the freak show. I didn’t care if it was natural, synthetic, or brewed in some underground lab in the Dominican. I just wanted the next blast over the fence. I was part of the machine. I was a willing accomplice to the lie. And if I’m being honest, I’d probably watch it again.
And then there’s Bud Selig. The commissioner who made a career out of acting like he had no idea what was going on. Spare me. Selig saw the strike in ’94 almost kill the game. He saw the empty seats, the TV ratings circling the drain. Then came McGwire and Sosa in ’98, hitting bombs like they were swinging telephone poles. The crowds came back. The money rolled in. And Bud? Bud kept his mouth shut and his hands out. He rode that steroid wave all the way to Cooperstown, then had the audacity to stand there and pretend he was blindsided by the “shocking revelations” in the Mitchell Report. That’s not leadership. That’s complicity.
The real con was MLB acting surprised. They weren’t shocked. They knew. The owners knew. The managers knew. The trainers knew. The commissioner fucking knew. This wasn’t a scandal, it was a business plan. Fans lined up at the gates, jerseys flew off the shelves, and TV ratings soared. Baseball didn’t just allow steroids. Baseball begged for them. They built the fucking shrine and prayed for more home runs.
Canseco wasn’t trying to save the game. He wasn’t some martyr for the truth. He did it because it suited him. Because it kept him relevant. Because watching the baseball establishment squirm probably felt as good as hitting one 450 feet. And the thing is, he was right. About almost everyone. That’s what pisses people off the most.
That bat I’ve got from the Sports Illustrated cover is more than a piece of memorabilia. It’s a reminder that the steroid era wasn’t an accident. It was the game at its most raw and most exposed. Power. Ego. Greed. And yeah, fucking hypocrisy. MLB loved it. The players loved it. The fans fucking loved it too. And I was right there in the middle of it, cheering like it was pure. It wasn’t pure. It was perfect.
You don’t have to like Canseco. I’m not even sure I do. But if you want the truth about the dark side of the diamond, you start with him. Because sometimes the only way to see the rot is when someone lights the whole fucking house on fire.




My mate, Lenny, and I spent a whole spring training season in all of Florida during the mash brothers season and the Selig Era, posting a small sticker to the urinal posts in every restroom
at every ball park we entered that read "Bud Slig Memorial Fountain."
Leon, Palm Beach County, Florida
You nailed it with this piece.
I'm by no means a Canseco fan but I'm glad he did that. I had soured on MLB following the 1994 strike, and the Home Run Farce of 1998 did not excite me one bit (which put me in the minority). I finally got back into baseball when my team (Phillies) had a good run during the late 2000s, but even with that I've never followed the game quite the same way as I did before 1994.